Wacker Brewing

Lancaster, PA - Brewery & Restaurant

Relocation and Rebrand

Before the pandemic hit, the client had closed their public location and was in the process of relocating to a different venue. 

Part of the relocation involved a pivot of the current branding but maintaining their already existing logo. Moving from an industrial and retro vibe to a gritty retro feel to welcome in the addition of motorcycles. All signage, menus, and pricing sheets had to be redone.

Label Illustrations

For a series of beers produced by the brand focused on the Amish heritage in the area. Going with a retro, pinup theme but skewing it with the addition of a more Amish lean.